UNIT is an art-based street wear label with its heritage in two wheel action sports.
Inspired by their love of art and riding, Unit was born in 2002 in a house garage on the Gold Coast, Australia. From there, Unit has been on a wild ride that has seen the brand touch all corners of the globe, leaving its mark on the actions sports arena.
Experts of the industry have described Unit as the next big Aussie cult brand. But you’ve been warned: Unit isn’t just your average street wear brand. The provocative and dynamic style sets it apart from the rest and promises a unique brand experience unlike any other.